Chanel aims to elevate luxury circularity with materials ‘hub’
Chanel is looking beyond virgin materials to craft its signature tweed jackets and calfskin handbags. The 115-year-old luxury house shared plans on June 9 to create a new division to recirculate, recreate and repurpose used textiles. Chanel is calling the enterprise Nevold, a merger of the words “never” and “old.” With purchased goods causing nearly…

