London landmark reopens for upscale mixed-use
London’s first department store has officially reopened as an upscale mixed-use development following an eight-year, ₤1.5 billion (CAD $2.8 billion) transformation. The Whiteley first opened its doors to shoppers in 1911, and will once again host high-end retail along with 139 residential apartments forged in the 1-million-square-foot Edwardian structure.
The project is central to a ₤3 billion (CAD $5.6 billion) redevelopment scheme in the London’s historic and affluent Westminster borough, led by a consortium of four developers that collectively own 80 per cent of properties along the Queensway street. Other elements include a new mixed-use office, residential and retail project, slated for completion in 2026, and various upgrades to the surrounding public realm, including a new entrance to Hyde Park.
The Whiteley retains iconic original architectural features, such as its glass dome and clock tower, and now boasts 60,000 square feet of amenity space for residents. About 70 per cent of the units have been sold, thus far averaging ₤3,600 (CAD $6,696) per square foot — a 200 per cent premium over average sales in the surrounding area. Residents began moving in the fall of 2024, while retail tenants are scheduled to begin opening this summer.
Photo by Oliver Holms.
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